Gotta Get Gutenberg?
Just as Johannes Gutenberg revolutionized printing with the invention of an effective mechanized printing press, WordPress believes it is releasing the next evolution in website
ARTICLES WORTH READING
Insightful information on marketing and design.
I Have a Website, Why Do I Need Branding?
This is a question asked by many small and medium-sized enterprise (SME) owners looking to grow their businesses. It’s a question we expect and we’re happy
3 Steps to Implementing Personas
Personas are more than a buzzword, they help you to define and cater to a company’s multiple audiences. While audience segmentation is nothing new, marketing
Does Your Content Go the Distance?
With exponentially more content available to your target audiences from myriad sources, your content had better be performing. Follow the A, E, I, O and
5 Considerations for Your Unique Selling Proposition
What are the unique characteristics that make your organization valuable to potential customers? If you had the classic 15-second elevator ride with a key prospect,
3 Strategic Considerations for Your Website
When we ask, “Is your website part of your marketing plan?”, most organizations affirm that, indeed, their website is an important part of their overall